Dear readers,

I have a plan to open a small restaurant with my Thai wife in Phang Nga. Her sister will come as staff to support in the kitchen. Phang Nga appeals to us the most because there is less mass tourism.

Who has ideas about interesting locations there that we can visit to get our bearings?

Our intention is to start early next year after proper preparation.

We would also like to hear about disadvantages.

Regards,

Robert

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21 responses to “Starting your own restaurant in Phang Nga?”

  1. Seantung Trat says up

    If there is less mass tourism, there are also fewer tourist customers.
    This means that in the low season you have (hardly) any tourist customers.
    So to make a decent profit, your restaurant also needs to attract Thai people.
    And they can get a bite to eat on every street corner.
    So you will need to have a special concept, and that is something that is not easy.

    • Robert says up

      Dear Seantung Trat,
      These 2 ladies are great chefs, I have confidence in that.
      As for low season, it is no problem for us to close for 1 or 2 months. I have enough capital to absorb this.
      The intention was anyway to have time to clean the restaurant properly and improve it where possible. Then free up time to go back to family.
      There is no need to make a big profit in any case.

      • Seantung Trat says up

        Very noble that you want to provide the ladies with a job/income.
        There are countless great chefs in Thailand.
        From what I read, you already have your plan ready and have planned a 1 or 2 month closure due to the low season.
        That basically means you want to target tourists in an area where there is no mass tourism.
        But the low season lasts longer than 2 months, so there is a good chance that you will have to cover that period with your assets.
        You write that there is no need to make a big profit, but what if you make NO profit at all?

        Many people have gone before you, a handful of people manage to survive with a meager profit.
        Most people do not succeed and are then forced to go back.
        Find a good location, order a drink across the street and spend an afternoon counting how many people pass by.
        Next, you estimate how many of those people might choose to buy your product.
        Location is important, then you can start making your plan.

        There are some nice AI programs, perhaps you can ask your question about a location there, because that was your initial question.
        Then you ask that computer about the feasibility of starting a restaurant.

        I wish you much success and make sure you don't run out of money.

        • Robert says up

          Good tip to get started with AI. I hadn't thought of that. I will definitely follow your advice to sit down somewhere. Thxs
          As far as my income is concerned, fortunately it is good. I have always taken good care of myself, so I can take a hit.

      • Jos says up

        80% of Thais can make good food.
        So with that approach you are doing no more than any other random eatery.

        Some places get more customers than others because they are either a nice concept or have something that doesn't exist in that region or because the chef makes a particular dish very tasty.

  2. GeertP says up

    Dear Robert, you could consider starting without a business plan and finding out after 3 months that no money is being made because gas, electricity, water, transport and some other things have not been included in the sales price, that sounds negative but it is the reality.
    You really have to come up with something special and if you are successful it will be copied in no time, for a lower price and right next to you.
    I admire your entrepreneurial spirit but I advise you not to start, I have seen them come and go and if against all expectations you do have a lot of success there are always a few not so fresh characters who want to share.

  3. Robert says up

    Dear Geert,
    As far as the business plan is concerned, things are going well, it's almost ready.
    But I will definitely take your advice.

    • PEER says up

      Dear Robert,
      You have a business plan and you can take a financial hit.
      Besides, you want something to do?
      Well: just do it because “a hobby can cost money”!
      If it doesn't work, just find another way to pass the time.

  4. william-korat says up

    Every situation has a different assessment Robert, so there is little to say, especially with the information you provide.
    My experience with a wife and her children over many years and businesses is that you have to write off your investment the moment the business is opened.
    If one is able to keep the business running cost-covering with some [un]clear accounting notes, usually [shoebox accounting], so that [in my case the monthly contribution to my wife] is eliminated or reduced, everyone is happy in the long run.
    If there are any clear profit figures on the table, they will come up with good ideas to build the empire [or preferably make other family members happy].
    I have also looked at it in many ways over the years, sometimes with a smile or a raised eyebrow and sometimes with steam coming out of my ears.
    Don't think in 'Dutch' terms

    Good luck TIT

    • Robert says up

      Hi Tit,

      Thanks for your response. I get positive things out of this
      I had already assumed that I would have to write off my investment.
      To me, that's play money.
      It is more about doing it for her family income and her own business.
      Doing nothing in Thailand is not an option for me.
      They had a restaurant in the past, but that came to an end due to the death of their mother and the wrong brother.

  5. william-korat says up

    Hi Robert.

    TIT is an abbreviation of This is Thailand which can be put in the 'Mai pen lai' box as far as I'm concerned.
    Sort of like counting to ten and getting on with life.

    Exactly what you say, you have to have something to do and if you can coordinate that with your cost-benefit analysis, everyone is happy, especially if, in addition to that analysis, there are several who earn an income or who cannot 'maintain' it.

    I devoted a topic to it this spring and someone else recently described the construction of a restaurant for his partner, I've forgotten his name, a man with COPD.
    There may still be some useful hints in there.

    After all, 'advisor' is your partner's boss, according to Thai rules.

  6. Jozef says up

    Robert, not that I want to discourage you, everyone who comes to TH to enjoy their pension should see how they tackle it, but in my opinion you are starting your problem statement from the wrong side of the law.

    1- You say: “I have a plan to open a small restaurant with my Thai wife.” That is fine, but not feasible. You as a farang are not allowed to work in TH. Having a restaurant and generating an income from it is work. And if you want to work in TH you need a work permit and a visa B. You only get that visa B if you have a work permit. And you cannot get that permit without a visa B. In TH they make it a chicken-and-egg problem. The ThaiEmbassy website is full of tips, tricks and advice, but know that if you live in TH on the basis of 'retirement' you should stay away from anything that smells like work. https://www.thaiembassy.com/thailand/work-permit

    2- If you had started with: 'my wife wants to start a restaurant with her sister' there is no objection because as a Thai she is allowed to do that. She puts a few cooking pots on a gas burner in a room, puts chairs and tables in a row, and waits for customers. No problem. As long as you don't interfere. Clearing tables, washing dishes, helping out at the market to buy ingredients, doing the bookkeeping, sweeping the floor: make sure Immigration doesn't do that to you. If only one person in the neighborhood has something to complain about, you're out.

    3- Then you could have also started with: “my wife wants to start a restaurant and wants to hire me as a staff member”. Well, that is possible. Then your wife must register her restaurant as a business, deposit ThB 2 million as business capital, and apply for a work permit for you as an employer. If that is honored, you can realize your B visa.

    4- Do you still want your own restaurant, but on the right side of the law with your wife and her sister in the kitchen and serving? Well, that is also possible. The Civil and Commercial Code of TH allows 2 people to enter into a kind of partnership. (Article 1012) The partnership can be registered as a legal entity, with you as the 'managing partner'. You are the policymaker on the sidelines. Do you also want to actively work on the cooking pots, in the service, purchasing and washing up: then apply for a work permit for yourself as a legal entity.

    Want to know more? Preparation? https://www.siam-legal.com/Business-in-Thailand/thailand-partnership.php

    • Robert says up

      william,
      I hadn't realized this yet.
      Thought everything was in her name and indeed together to the market and some jobs around the restaurant. Not knowing that you can also get into trouble with that.
      I'll have to think about this carefully.

      • william-korat says up

        Of course, the executive branch does not weigh everything on the same gold scale as Joseph, who gives four examples, of which number four is of course very neat.
        Number five is also possible, you are nothing more than the lender and advisor, for the simple reason that you are married to your partner.
        And also helps various full-time and part-time employees to earn an income.
        The monthly 'inspectors' know this very quickly regarding permits, closing times, etc.

        Every week I meet mixed relationships in Makro who have '35 kg' of meat in the trolley, '30 kg of rice' and many other things that have to do with a kitchen.
        Or shopping at the market as if the famine is just around the corner.
        Of course, you are not allowed to actually stand in the kitchen or serve or pay.
        Your partner signs for everything, so he or she is the owner.

      • Jozef says up

        Robert, beware of laconic responses. After all, you are the one who has to answer questions or not. Then all those from mixed relationships who stock up on kilos of meat at Makro every week and fill the trunk of their pickup truck are really letting it all down. There are those who have nothing to do themselves, but know best how to tackle things. But in the end they don't know the ins and outs. As with many things that play a role in TH. Pilots on shore!
        I'm approaching a legal aspect, and you just have to see what you can and want to do with it.

        If your Thai woman and her sister start their restaurant, no agency asks them where they finance their business from. Thai 'Tom and Pop' knows that it comes from the farang, because otherwise it wouldn't have been possible.
        If they do their weekly shopping and you pay, no official will be there to verify anything.
        If your wife and sister-in-law hire extra staff, then there is no problem because they are allowed to do so. A Thai in TH is free and happy in how to shape their own business.

        Of course you are the lender. And why an advisor when she has all the experience of running a restaurant. Your role is as I outlined under point 2, and if you want more than that you will have to comply with a lot of formalities. And only one person has to whine who sees you unload the pickup truck every week and get your refrigerators and storage areas in order, and that's it with the fun. Yours, that is. Not mine from a william from Korat.

        • william-korat says up

          What a touchy response dear Jozef, of course you reproduce the lines written in black, but it is also an exaggerated dotting of the i's in your four examples.
          Not only legally, but also in writing style [the first two dots are just putting someone in their place]
          Three and four are just good advice if you really want to open a BIGGER business and really want to talk about an income and 'foreign' staff.

          The many thousands of businesses that are run everywhere and nowhere by the wife and family, whether it is a restaurant, shop or something like that, and are mainly financed by foreign partners in town and country or islands shrug their shoulders at your legal insight. Is that wrong? No, of course not, because they do nothing more than help financially, and not always, but mostly with some things to give some guidance, better than a lone shark on the doorstep. Partner can be a great cook, but for the rest an ignorant person. The business is officially your partner's, period. The gentlemen in brown also know that, who also come to collect their contribution every month from many small shops, and if not they come to bore your customers.

          From the beginning, Robert talks about a limited income for family and activities.
          Do you really think that when people see a foreigner as a life partner, they immediately want to see blood in business, well then I live in a different Thailand.

          • Jozef says up

            Your comment on my tone leads to nothing. Doesn't bother me. I try to interpret questions with a (slightly) ironic but critical eye, and to provide the answers to those questions with facts. You turn it into sarcasm. An interpretation on your part because you can't go any further yourself.

            Indeed, dotting the i's where necessary, so that the other person can do something with it, does not throw themselves into insurmountable adventures. That is my approach when I start typing. I dare to bet that in most of my reactions I am correct up to 85%. If you think that I would put people in their place with my tone, go ahead and do your best.

    • TheoB says up

      Dear Joseph,

      Regarding 2- and 3- I think the following:
      Based on a 'marriage visa' (Non-Immigrant O based on marriage) it is easier for Robert to get a work permit from the Ministry of Labor. Robert does not have to apply for a 'business visa' (Non-Immigrant B visa).
      If Robert's wife owns the business, she does not have to deposit ฿2M initial capital and can hire him (her husband) without having to meet the Thai employee quota (4(?) Thai per foreigner).
      To this end, Robert's wife must support his application for a work permit.
      Among the activities reserved for Thai, Robert considers street sales, market sales (e.g. food stalls), service, and sales of food and drinks to be the most important.

      • Jozef says up

        The website is the only one that makes https://belaws.com/thailand/work-permits-for-foreigners-thai-spouse/ there is a report of it. That would make my previously indicated option 3 easier. Then only B1M company capitalization is needed and the appointment of 2 Thai employees. Having employees requires registration with the SSO and payment of premiums. Robert will have to make clear what he wants to do in his wife's company when applying for the work permit and demonstrate that he is qualified to do so.

        But whether one is easier than the other: with my reactions I just want to indicate that a statement like Robert's: "I plan to open a small restaurant with my Thai wife", cannot take place in TH without legal and judicial frameworks.

        • Robert says up

          I thank you both for the clear explanation. I certainly see possibilities here.
          But all in good time seems best to me.
          Luckily we have enough of that here 🙂

  7. ed says up

    Now I know, walking down the beach there Natai, that there is/was an unfinished “resort”
    There are/were only a few houses, the walls still standing. Not finished yet.
    The time of my discovery there was years ago, I think even 2017..
    No idea if it has picked up again or not.
    We stopped at the Natai pier and walked quite a bit of the beach.
    then you will come across it automatically, I just googled maps, but I can't find it.
    As I said, a while ago. On the road 2006, you can then “drive” quite a bit.
    There are several luxury resorts. More expensive area?

    Keep a close eye on whether it is allowed. Phuket seen a demolished resort location and also on a famous beach (Surin beach) everything was gone (wild growth of restaurants) broken what was there, because this was public land.
    BK stands/stood a large hotel, had to go after years, because building regulations were incorrect.
    On the other hand, a mall that stood empty for 30 years and was full of carp. The population had released the fish because of the mosquito nuisance. Is now being/has been demolished.


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